What it is for#
The Inbox (/console/inbox) is where builder applications from /apply arrive and where you decide which become experiments. The sidebar shows how many new ones are waiting.
Filtering#
The bar under the title has:
| Control | What it does |
|---|---|
| New / Accepted / Declined | Which applications to list, each with its count. New is the default. |
| All sources | Only applications whose tagged link had this utm_source (the list offers every source seen). |
| Arrived on or after | Only applications from this date. |
| Filter / Clear | Apply the source and date; Clear removes both. |
The counts follow the source and date filters, so you can see, for example, how many applications from podcast were accepted.
The list and the detail pane#
The card is split in two.
- Left: the list, newest first (up to 200). Each item shows the builder's name, the date, two lines of the buyer they described, and the UTM source and campaign in mono (or "no source"). The selected item has a dark bar on its left.
- Right: the selected application, in full.
Click an item to select it. The address changes to ?id=…, so the back button works and a selection can be bookmarked. With no selection, the first item is shown.
The detail pane shows the builder's name in serif, their email (click to write to them) and when they arrived, then:
| Field | Meaning |
|---|---|
| Who buys it | The builder's answer; copied into the brief's Buyer on accept. |
| Problem | Copied into the brief's Problem on accept. |
| Buyer access | How the builder can reach buyers — a hint to the test type. |
| Prototype | A link to the prototype (opens in a new tab), or — if none. |
| Source | The UTM source and campaign from the link the builder applied from. This is how you compare recruitment channels. |
Accept → draft brief#
On a new application, Accept → draft brief turns it into a draft experiment in one step:
- The application's status becomes accepted.
- A draft experiment is created with: the builder as partner (name and email); the brief's Buyer and Problem copied from the application; test type Named prospects with its default thresholds; a decision date six weeks from today; the 25-hour cap; a
draft-…placeholder product name; and a link back to the application. - You are taken straight to its Brief editor, with the toast "Accepted · draft created from the application".
Accepting publishes nothing. Business steps such as agreeing terms with the builder happen outside the platform, before you publish.
An accepted application shows an Accepted pill and an Open draft-… button that goes to the experiment.
Decline#
Decline marks the application declined and returns you to the inbox with the toast "Declined". A declined application shows a Declined pill.
An application can only be accepted or declined while it is new, and accepting twice creates only one experiment. Declined applications, and any left new, are deleted automatically 12 months after they arrived.